iSystem.aiiSystem.ai

Founder-led digital systems for Dutch service SMEs

A digital operating system for demand, delivery, and control.

Connect your public presence, bookings, client work, governed AI, and commercial records in one managed operating system.

Book the free Systems Fit CallSee how the system works

50% launch pricing for new clients signing 1 Sep–31 Dec 2026 · Foundation €3,900 + €249/month · Growth €7,500 + €699/month · excl. VAT, external services, and metered AI.

50% offLaunch pricing · 1 September–31 December 2026

The operating view

One operating view from first signal to next decision.Presence, delivery, evidence, and decisions stay connected.
  1. PresenceBuyer signal
  2. EvidenceReviewed
  3. DecisionOwned next step
  4. DeliveryVisible progress
  5. ControlCommercial record
Operating layer liveOwner · evidence · next decision
One operating view from first signal to next decision. Presence, delivery, evidence, and decisions stay connected.

Recognition

The problem is rarely one missing tool.

01

Your public presence, sales follow-up, and delivery records tell different versions of the business.

02

Useful expertise is published irregularly, while search, newsletter, and media work run as separate tasks.

03

Bookings, client work, legal records, and commercial follow-up depend on someone remembering the next step.

The system map

Five connected systems. One accountable operating layer.

From the website and content to bookings, client work, legal records, and follow-up: each capability has a place and an owner.

01

Presence & Conversion

A credible public presence that gives the right visitor a clear next step.

  • Public presence and conversion
  • Page building and localization
  • Analytics and lead capture
02

Authority & Publishing

A governed publishing loop that turns expertise into useful, reviewable evidence.

  • Content Studio
  • Governed publishing loop
  • AI-assisted workflows
03

Discoverability & Growth

Search and audience signals are reviewed before they become growth decisions.

  • SEO Control Center
  • Editorial SEO improvement
  • Public diagnostic tools
04

Client & Business Operations

The operating workflows around enquiries, bookings, delivery, and follow-up.

  • Business workspace
  • Booking and checkout
  • Client records, work queues, and SLA operations
05

Trust & Commercial Control

Clear boundaries, permissions, records, and commercial facts that can be checked.

  • Legal and commercial records
  • Invoices and bookkeeping
  • GDPR and consent controls

Working proof

A visible chain from evidence to delivery.

Every stage leaves evidence for the next one, so growth and delivery stay reviewable instead of disappearing into disconnected tools.

Operating route01 reviewed 05 recorded

  1. Review

    Reviewed evidence

    Proof is checked before it becomes a public claim.

  2. Publish

    Approved content

    Approved ideas become reusable public content.

  3. Signal

    Search or market signal

    Publishing creates search, audience, and market feedback.

  4. Convert

    Enquiry or booking

    A useful signal becomes a responsible next step.

  5. Deliver

    Client work and record

    Delivery closes with ownership and a usable client record.

Inside the operation

The customer record does not stop when the enquiry becomes work.

The Business Spine connects the commercial and delivery record inside the active workspace. Each stage keeps its owner, status, evidence, and next action visible.

Customer-to-delivery record06 linked stages

  1. Capture

    Enquiry and origin

    Record the person, source, consent, and responsible next action.

    Lead · source · consent

  2. Customer

    Shared customer context

    Keep contacts, ownership, lifecycle state, and the current relationship together.

    Owner · state · next action

  3. Commercial

    Quote and decision

    Link scope, line items, totals, validity, and conversion state to the customer.

    Scope · value · validity

  4. Operate

    Owned work and workflow

    Turn accepted work into assigned items, due dates, service levels, and reviewable runs.

    Assignee · SLA · run history

  5. Deliver

    Client-visible progress

    Share only the records and actions the partner is permitted to see.

    Portal · status · evidence

  6. Control

    Agreement, invoice, and insight

    Close the loop with controlled legal, invoice, bookkeeping, and operating evidence.

    Agreement · invoice · ledger

One customer context · linked commercial facts · owned work · a usable delivery record

The offer

Choose the operating shape that matches the work.

Start with a Fit Call. Use a Blueprint when the system needs to be mapped before implementation.

Start with the free Fit Call

Foundation

Foundation System

Standard €7,800 setup + €498/month

€3,900 setup

€249/month21 business days
A managed public presence, structured content, lead capture, analytics, and GDPR foundations.
  • Managed website and conversion paths
  • Structured content and EN/NL/AR localization
  • Lead capture, analytics, and GDPR foundations
  • Ongoing care, review, and accountable ownership

Growth

Growth Operating System

For a broader operating loop

Standard €15,000 setup + €1,398/month

€7,500 setup

€699/month30 business days
Foundation plus the publishing, search, audience, booking, Business Spine, workflow, and commercial-control loops that need to keep moving.
  • Content Studio and governed AI review
  • SEO Control Center and editorial improvement
  • Newsletter, booking, checkout, and conversion popups
  • Business Spine, workflows, Legibility Hub, and integration-health evidence

Systems Blueprint. €490 · 90 minutes · credited to implementation within 30 days.

Embedded Systems Engagement. Proposal-only when the operating scope requires it.

Prices exclude 21% VAT, third-party services, and metered AI usage.

The method

A small number of decisions, made in the right order.

01Decide

Fit

Clarify the outcome, the current setup, and whether the fit is sensible.

02Map

Blueprint

Map the system and write the implementation shape when the decision needs more detail.

03Operate

Implement and operate

Build the Foundation or Growth system with clear ownership, review points, and care.

Selected capabilities

The operating capabilities buyers ask about first.

12 capabilitiesStatus and boundary stay visible
01Shipped

Public presence and conversion

Pages, navigation, forms, and conversion paths designed around a buyer decision.

BoundaryAvailable within the agreed service scope.

Watch proof
02Shipped

Source Intelligence

Approved source packs, claims, citations, and research notes that keep assisted editorial work reviewable.

BoundaryThis is a governed source layer, not autonomous web-wide research.

Watch proof
03Assisted

Creative Studio

Assisted image and video creation with briefs, provider modes, job records, asset review, and explicit failure states.

BoundaryManual provider workflows remain reviewed; unavailable automatic providers fail closed.

Watch proof
04Configured

Search Console growth loop

Search performance evidence, query opportunities, guarded regeneration, indexing actions, and a review trail.

BoundarySearch Console data and indexing actions require a configured Google connection.

Watch proof
05Configured

Outreach Control Center

Account-first outreach planning, contacts, sequences, approvals, provider handoff, and delivery evidence.

BoundaryDispatch depends on workspace permissions and a configured delivery provider.

Watch proof
06Shipped

Business Spine: customers

Workspace-scoped customer records, contacts, origin, ownership, lifecycle state, and the next action.

BoundaryAvailable within the agreed service scope.

Watch proof
07Shipped

Quotes and commercial links

Draft quotes, line items, totals, validity, conversion state, and links to the customer and resulting work.

BoundaryAvailable within the agreed service scope.

Watch proof
08Configured

Workflow engine

Rules, events, runs, retries, and reviewable outcomes for repeatable workspace operations.

BoundaryConfigured or assisted within the agreed scope.

Watch proof
09Shipped

Legibility Hub

Ask scoped operating questions and inspect structured cards, linked records, and cited workspace evidence.

BoundaryAnswers stay inside the active workspace and the records the user is allowed to access.

Watch proof
10Shipped

Partner portal

A workspace-scoped client view for the records and actions a partner is allowed to see.

BoundaryAvailable within the agreed service scope.

Watch proof
11Shipped

Legal and commercial records

Agreements, signing events, invoices, and bookkeeping records with controlled access.

BoundaryAvailable within the agreed service scope.

Watch proof
12Shipped

AI metering and audit trail

Workspace gates, usage checks, cost records, rate limits, and activity evidence for assisted AI work.

BoundaryAvailable within the agreed service scope.

Watch proof

Founder working model

The person who designed the system is accountable for the work.

iSystem is founder-led by Hossam Afifi from Breda. The relationship is direct, the system is governed, and the boundary between what is shipped and what is still being built remains visible.

Good fit

Owner-led Dutch service firms that need the operation to become legible.

Usually 5–30 people, with real expertise, disconnected tools, and an owner willing to review evidence and make decisions.

Not a fit

Not a cheap brochure site, an unmetered AI sandbox, or a 24/7 enterprise delivery team.

The system works when there is an accountable owner, a defined outcome, and enough evidence to improve the next decision.

Questions

Clear before commercial.

Is the Systems Fit Call free?

A free 30-minute qualification conversation with Hossam. It is not a free audit or report.

When is a Systems Blueprint useful?

A 90-minute working session and written system map. The €490 fee is credited toward implementation if contracted within 30 days.

Does Growth include every workspace capability?

Growth includes the agreed publishing, search, audience, booking, Business Spine, and operating workflows. Legal, embedded, third-party, and unusually complex work may need a separate scope.

Is AI usage unlimited?

No. AI usage is metered, recorded, and reviewed. Third-party costs remain separate and visible.

The next decision

Start with the question the system needs to answer.

Book a free 30-minute Systems Fit Call with Hossam. No free audit, report, or implementation work is implied.

Book the free Systems Fit Call