Service line — SEO & growth ops
SEO Control Center + Opportunity Engine + Market Monitor + Newsletter Control Center — the growth operations cockpit on one governed workspace. Workspace-scoped insight on your own published content; not generic SEO listicles.
Five tabs, locale-aware (EN/NL/AR). Specialist surfaces internal-link opportunities, orphan pages, and meta-refresh candidates. Strategist proposes topic clusters and content-gap fills. Plans persist strategy → execution. Content Graph visualizes the link structure of your published catalogue.
Five proposal types per article: internal links, external citations (validated against domain blocklist + trust tiering), paragraph paraphrase, meta refresh, heading audit. Each proposal includes diff, rationale, risk flags, atomic apply, rollback. 30-minute preview TTL with fingerprint-keyed cache so credit burn stays proportional to article value.
Background scanner runs deterministic detectors against your content + analytics. Low-traffic pages, traffic-but-weak-conversion patterns, content gaps versus competitor publishing — each signal is narrated in plain business language with a recommended action. Multi-select filters (category, severity, status) with URL-persisted state. The system brings the work to you.
Configurable competitor domains, authority domains, and topic keywords. Tavily-driven scanner runs on cron + admin-triggered. Change-type classification: new_page, competitor_update, industry_news, pricing_signal, regulation_update. Canonical-URL deduplication so syndicated articles don't double-count. Pro-gated.
Audiences, contacts, templates (broadcast / welcome / nurture / re-engagement), campaigns with scheduling and lifecycle, automations triggered by manual / contact_subscribed / content_published. Resend-backed dispatch with Svix-verified webhooks for open/click tracking. Published article → automation → broadcast in one workspace, on the same RLS-scoped contact data.
Every accepted internal-link proposal persists into a per-workspace graph. Authority domains accumulate as Tavily research surfaces them. Proposal events store the full history — what was proposed, what was accepted, when, by whom. Wave 1 (write-side) is shipped. Wave 2 (read-side rankers acting on the persisted history) is roadmap.
Replaces: Surfer SEO seat · Semrush base seat (for first-party-content workflows) · Sumo / OptinMonster for popups · ConvertKit / ActiveCampaign for newsletter · the Monday-morning manual scan of competitor blogs · the spreadsheet tracking which articles still need internal links. Note: this is not a backlink/SERP-rank tracker — Ahrefs and Sistrix remain the right tools for that category.
Pro tier — from €899 setup + €699/month — includes the SEO Control Center, Opportunity Engine, Market Monitor (cron-driven competitor + authority scanning), Newsletter Control Center, and Workspace Popups. Setup includes locale-aware inventory configuration (EN/NL/AR), competitor + authority domain seeding, and the first month's monthly review.
Basic vs Pro →Workspace Popups
Newsletter and booking popups inherit locale handling, scheduling, GDPR posture, and analytics from the same workspace instead of another vendor tag.
Newsletter classic
Longer value proposition, email capture, clear dismiss label.
Newsletter minimal
Lightweight subscription prompt for high-intent pages.
Booking promo
Prompt visitors into the free advisory consultation.
Booking urgency
Time-windowed offer with scheduled start and end.
Triggers
Locales
Newsletter operating system
The newsletter layer turns content into a scheduled, trackable campaign with consent, unsubscribe, bounce suppression, and webhook-backed reporting.
Contacts and lists remain workspace-scoped.
Broadcast, welcome, nurture, and re-engagement templates.
Published posts can feed campaign automation.
Resend-backed batches with resumable jobs.
Opens, clicks, delivered, delayed, bounced, complained.
Compliance
What this replaces
